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random thoughts...







It's been a busy and challenging year for me and I am pleased to say that things are going on the right direction.
One year ago this time I was 4 months pregnant, running around with private orders and feeling quite happy. I was thinking I should change things, with a new baby on the way and more work to come.
My plan was to increase sales, abandon custom made dresses, diversify the styles of the collections and get quality at a higher level. For starters I began to contact agents. As you know, with all markets down, it was (and still is) really hard to find someone who's willing to take on a new brand. But if you work hard enough, it always comes back to you. I was recommended to a new agent by a lady who had a sell-through of all the dresses she ordered from me (at full price in one month, that is). Another one liked the styles I make and took the risk of having me on board and a third one is to come to a decision over the next season.
I still develop my own patterns, and the factory I'm working with proved to be very good at producing my dresses. Of course, this great find came after an "almost to happen" fiasco of a factory, that ruined half of my fabrics, while I was working to fix things out, with my one-month old baby Marcus next to me.
But challenges are made to be overcame and now business is going great, Marcus is 6 months old, and I'm again in the midlle of production. A dress is 10% design and 90% logistics. I now invest more in accesories, and finishings, "God is in details" :) I found two new fabric agents (one for basics, another for fancy stuff). The rest is work, work, work... Feel blessed for enjoying so much what I do.

:)


Please, meet Marcus, my superboy, who is 6 months old today :)




p.s. I've managed to monitor the latest runway collections, and I must say that I could have definitely fit in at Valentino's. Love, love, love their S/S 2011 collection!!  But, Revenons à nos moutons.





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